The Brief
Chevron Global Lubricants wanted to gather data right across Europe about buyers and exposure of their Havoline Pro Ds product. With our help, they offered a weekend in London as an incentive and ultimate prize of a car to enter the competition. They registered over 17 million hits over their promotional media platforms significantly expanding their database.
Scope Of Services
Results
A fantastic, dynamic and rewarding weekend for delighted winning couples, many of whom had never been to London before. The guests loved the experiences, the gifts and attention to detail lavished on them by their Havoline hosts. In fact the weekend was so successful we’re now talking about arranging another one for next year!
“Wow! Thank you, thank you, thank you Havoline, we had the most amazing weekend in London and we will remember it forever. The weekend was beautiful. It was such a fantastic trip and included some once-in-a-lifetime experiences. We did so many brilliant things that you organised for us so perfectly. I think you make everyone feel like the King and Queen!!”