We proposed several hotels and quirky venues as requested and after site visits the client chose the stunning five star St Martin’s Lane hotel located in Covent Garden. The hotel had a Narnia winter theme in reception and so we continued this theme into the conference room itself.
We created a wooden wardrobe with traditional suitcases and faux fur coats for guests to walk through to enter the winter wonderland conference room.
A backdrop was erected at the back of the room with several snow covered Christmas trees, lanterns, snow and lanterns as well as a real Christmas tree decorated in orange, Pure Storage’s corporate colour.
After a very well-attended conference with many of the guests wearing Christmas jumpers, mulled wine was served along with a selection of other drinks and festive treats and guests were given branded bags filled with branded gifts before leaving.
Overall the event was a huge success, Pure Storage effectively communicated to a large number of the UK partners and we received lots of positive feedback about the venue and theming from both the client and their guests.